What affects cost the most?
Your cost is shaped by plan level, conversation volume, how often the bot can answer from the knowledge base, and how often messages require deeper AI processing or human handoff.
Why does knowledge-base quality matter for cost?
When the bot finds a strong answer in the knowledge base, it can answer faster and more cheaply. Poorly structured content usually increases AI-heavy responses and raises support cost.
When should a team upgrade?
- When support volume consistently hits plan limits.
- When the number of agents or brands grows.
- When conversation history, analytics, or integrations become more demanding.
What happens if usage rises unexpectedly?
Waterwair should make it clear when you are approaching limits so you can either improve answer quality, reduce waste, or move to a larger plan.